国际经济、开放宏观与全球金融
白璇
教授
白璇，教授。研究方向包括企业国际化战略、国际供应链、数字化与企业创新和制度环境。
教育背景
- 2002—2006年，西南财经大学，电子商务管理学学士
- 2006—2009年，西南财经大学，市场营销管理学硕士
- 2011—2014年，香港城市大学，市场营销哲学博士
论文发表
- Bai, Xuan, Zhou, Kevin Zheng, Zhang, Bingkun, & Xie, En. 2025. The dual effects of geopolitical risk on MNC’s first-tier supply base: A political economy perspective. Journal of International Business Studies, 56: 1125-1149.
- Bai, Xuan, Sheng, Shibin, & Li, Julie Juan. 2016. Contract governance and buyer–supplier conflict: The moderating role of institutions. Journal of Operations Management, 41: 12-24.
- Wang, Kunyi, Zhou, Kevin Zheng, & Bai, Xuan. 2026. AI adoption and human value within organizations. Journal of Business Research, 208: 116041.
- Yuan, Chuanhong, Bai, Xuan, & Ma, Dongce. 2026. How institutional environments shape smart manufacturing: Evidence from China. Technology Analysis & Strategic Management, 1-16.
- Zhang, Qi, Che, Yu, Sheng, Shibin, Bai, Xuan, & Li, Weidong. 2025. The impact of IT governance on participation slackness and value co-creation of digital platform complementors. Electronic Markets, 35(1): 81.
- Bai, Xuan, Zhou, Kevin Zheng, Jiang, Wei, Li, Yongqiang, & Chen, Xin. 2025. Smart manufacturing and supply chain resilience: Evidence from an emerging market. Journal of Business Research, 196: 115421.
- Wang, Mengyang, Zhou, Kevin Zheng, Bai, Xuan, & Li, Jiaxuan. 2024. Trust asymmetry and changes in supplier opportunism: An institutional contingency view. Journal of Business Research, 174: 114537.
- Wang, Kunyi, Zhou, Kevin Zheng, & Bai, Xuan. 2023. Buddhist influence and the executive-employee pay gap: An institutional contingency framework. Journal of Business Research, 166: 114091.
- Wang, Qingtao, Bai, Xuan, & Li, Julie Juan. 2022. Achieving value co-creation through cooperation in international joint ventures: A two-level perspective. International Business Review, 32(1): 102028.
- Bai, Xuan, Wang, Qingtao, Sheng, Shibin, & Li, Julie Juan. 2021. Cross-level interpersonal ties and IJV innovation: Evidence from China. Journal of Business Research, 134(1): 618-630.
- Bai, Xuan, & Li, Julie Juan. 2021. Alliance justice and relational performance: The mediating role of boundary spanners' citizenship behaviors. Management Decision, 59(2): 223-239.
- Bai, Xuan, Sheng, Shibin, & Li, Julie Juan. 2021. Governance mechanism alignment at the top and operating levels of alliance hierarchy: Reconciling two competing schools of thought. European Journal of Marketing, 55(7): 1873-1900.
- Chang, Jeanine, Wang, Jeff Jianfeng, & Bai, Xuan. 2020. Good match matters: Knowledge co-creation in international joint ventures. Industrial Marketing Management, 84: 138-150.
- Bai, Xuan, Chang, Jeanine, & Li, Julie Juan. 2019. How do international joint ventures build legitimacy effectively in emerging economies? CSR, political ties, or both? Management International Review, 59: 387-412.
- Che, Yu, Li, Yongqiang, Fam, Kim-Shyan, & Bai, Xuan. 2018. Buyer–seller relationship, sales effectiveness and sales revenue: A social network perspective. Nankai Business Review International, 9(4): 414-436.
- Zhang, Chun, Bai, Xuan, & Gu, Flora F. 2018. Contract learning in the aftermath of exchange disruptions: An empirical study of renewing interfirm relationships. Industrial Marketing Management, 71: 215-226.
- Chang, Jeanine, Bai, Xuan, & Li, Julie Juan. 2015. The influence of institutional forces on international joint ventures' foreign parents' opportunism and relationship extendedness. Journal of International Marketing, 23(2): 73-93.
- Chang, Jeanine, Bai, Xuan, & Li, Julie Juan. 2015. The influence of leadership on product and process innovations in China: The contingent role of knowledge acquisition capability. Industrial Marketing Management, 50: 18-29.
- Bai, Xuan, & Chang, Jeanine. 2015. Corporate social responsibility and firm performance: The mediating role of marketing competence and the moderating role of market environment. Asia Pacific Journal of Management, 32(2): 505-530.
- Li, Yongqiang, Wang, Xuehua, Huang, Lily, & Bai, Xuan. 2013. How does entrepreneurs' social capital hinder new business development? A relational embeddedness perspective. Journal of Business Research, 66(12).
- 白璇、李永强、赵冬阳、詹华庆：《企业家社会资本的两面性：一项整合研究》，《科研管理》，2012，33(3): 27-35。
- 李永强、杨建华、白璇、车瑜、詹华庆：《企业家社会资本的负面效应研究：基于关系嵌入的视角》，《中国软科学》，2012(10): 104-116。
- 李永强、朱坤昌、白璇：《社会网络对工作绩效影响的研究综述》，《经济学动态》，2009(12): 82-84。
- 李永强、白璇、毛雨、曾峥：《基于 TPB 模型的学生创业意愿研究》，《中国软科学》，2008(5): 122-128。
- 李永强、白璇、毛雨、曾峥：《创业意愿影响因素研究综述》，《经济学动态》，2008(2): 81-83。
- 李永强、白璇、寇燕、马良：《信用卡开卡意愿与使用频率影响因素研究》，《中国工业经济》，2008(2): 104-112。
专业方向
- 企业国际化战略
- 国际供应链
- 数字化与企业创新
- 制度环境
研究专长
- 国际商务研究
- 供应链关系治理
- 企业战略实证
主要获奖
- 西南财经大学“十佳”女教职工（2026年）
- 四川省“天府青城计划”哲社文化青年人才（2024年）
- 西南财经大学“光华百人”计划（2021年）
- 西南财经大学优秀教师一等奖（2019年）
- 四川省第十八次社会科学优秀成果奖三等奖（2019年）